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IN THIS SECTION

JOSPT's Editorial Focus

Reader Demographics

2010 Editorial Calendar

2010 Advertising Rates

Inserts

Bellyband for Conference/Tradeshow Distribution

JOSPT Closing Dates

2010 Online Advertising Rates

JOSPT Media Kit

Place an Advertisement with JOSPT

Special Advertising Opportunities

    

     

     As the number-one-rated membership benefit of APTA's Sports and Orthopaedic Sections, the Journal of Orthopaedic & Sports Physical Therapy has a dedicated readership of clinicians, researchers, practitioners, and academicians in the fields of musculoskeletal and sports-related rehabilitation, health, and wellness, which encompasses physical therapy, and a growing national and international subscriber base outside APTA. As of January 1, 2010, JOSPT is a recognized journal of 22 physiotherapy, manual therapy, sports, and related professional organizations. The members of these groups either have access to the Journal as a member benefit paid for by their professional associations or at a discount.

     The print edition of JOSPT reaches 21,500 and the online Journal serves 28,750 individual and institutional subscribers in the United States and 54 countries around the world.  The Journal's website, http://jospt.org/, receives more than 27,000 unique visitors from 127 countries each month. With nearly 1,400 institutional subscribers, JOSPT's print pass-along readership is far greater. The Journal's e-Table of Contents is delivered monthly to more than 32,500 email addresses.

     The Journal is 100% paid - readers either purchase a subscription as part of their membership in APTA's Orthopaedic or Sports Sections or are independent subscribers. Finally, JOSPT's renewal rate for subscribers outside of APTA is better than 80%.

             

JOSPT's Editorial Focus

     Scholarly, peer reviewed, and increasingly international in scope and reach, JOSPT features the latest evidence-based research and clinical cases in musculoskeletal and sports-related rehabilitation, health, and wellness, including physical therapy, orthopaedics, sports medicine, and biomechanics. Now in its 31st year, the Journal strives to offer high--quality research, immediately applicable clinical material, and useful supplemental information in a variety of formats.

     JOSPT is the official journal of its publishers, the Orthopaedic Section and the Sports Physical Therapy Section of the American Physical Therapy Association (APTA). Through the print and online Journal, the publishers seek to advance musculoskeletal and sports-related rehabilitation, health, and wellness research and practice and to educate and support the profession. To these ends, the Journal's website delivers searchable abstracts from its launch in 1979 to date, as well as full-text access to articles published in JOSPT from 1979 to the present.

     JOSPT is currently indexed in the following services in print and/or electronic format:

  • Index Medicus (Medline)
  • ISI's Current Contents/Clinical Medicine, SciSearch, Science Citation Index, ISI Alerting Services, and Focus On: Sports Science & Medicine
  • Excerpta Medica (Embase)
  • Cumulative Index to Nursing & Allied Health Literature (CINAHL)
  • Physical Education Index
  • Physiotherapy Index 

        

Reader Demographics

     A survey conducted via the Journal's website (http://www.jospt.org/) between September 17, 2009 and October 2, 2009 shows that of the 682 JOSPT readers who responded:   

  • 38% manage or own their enterprises.
  • 80% hold master's or doctoral degrees.
  • 90% who are working are practitioners, and 10% are academicians.
  • 79% have worked in orthopaedics and/or sports medicine for more than 4 years; 19% are new to these fields (1 to 3 years); 2% are not yet practicing.
  • 62% who are not students are responsible for staff development.
  • 74% of respondents influence buying decisions (recommend purchases of products and services, specify make and model, and serve as the final authority for purchases).
  • The top 15 product categories respondents purchase are: ambulation/mobility devices, assistive devices, orthoses/shoes/splints/supports--lower extremity, orthoses/shoes/splints/supports--general, traction, heat therapy, ultrasound, patient education materials, cold therapy, education, exam/testing tables & tools, eletrotherapeutic modalities, manual therapy equipment, therapeutic exercise/intervention, general equipment & supplies.
  • Survey respondents routinely act on advertisements seen in JOSPT, with 36% discussing an advertisement, 79% visiting the company's website, 49% contacting an advertiser, 57% recommending the purchase of a product, and 49% buying the advertised product.
  • Nearly two-thirds of respondents spend 30 or more minutes with every issue of JOSPT.
  • 65% keep issues of the Journal for 1 or more years.
  • On a scale of 1 to 5, where 1 is not useful at all and 5 is extremely useful, respondents rated JOSPT 4.61 (first among 6 publications assessed in the survey).
  • 94% of respondents rated the Journal print format "very" or "highly effective," or 4.43, where 1 is "ineffective" and 5 is "highly effective." 99.9% found the print format/design "effective." 73% rated the http://www.jospt.org/ format "very" or "highly effective," or 3.98, where 1 is "ineffective" and 5 is "highly effective." 98% found the website format/design "effective."
  • 94% visit http://www.jospt.org--65%/ on a regular basis and 29% occasionally.
  • Almost half of respondents continue to find the combination of formats most useful. 31% prefer print, and 21% favor online.

Download the complete survey results.

 

2010 Editorial Calendar*

    

    In addition to the special features listed below, JOSPT will exhibit and distribute print issues and display its website at 9 conferences in the United States, Canada, Norway, and the United Arab Emirates in 2010.  

      

  Issue
 Topics/Conferences

  January               

Orthopaedic Section and Sports Physical Therapy Section research abstracts for the American Physical Therapy Association's (APTA) Combined Sections Meeting, February 17-20, 2010, San Diego, California. CSM is attended more than 7,500 physical therapists and related professionals. 

  February              

Special issue on the Hip.

Bonus distribution at CSM 2010 in San Diego in February.

  March                 

Special issue on the Knee: Keynotes and abstracts from the International Patellofemoral Joint Research Retreat--Patellofemoral Pain Syndrome: Local, Distal and Proximal Factors, hosted by the Division of Biokinesiology and Physical Therapy, University of Southern California, April 30-May 2, 2009 in Baltimore, Maryland.

Bonus distribution at Physio Dubai 2010, the Emirates Physiotherapy Conference, March 28-30, 2010, Dubai, United Arab Emirates.

New products section.  

  April                   

Clinical Practice Guidelines from APTA's Orthopaedic Section: Knee Ligaments.

  May                    

To be determined.

  June                   

Bonus distribution at the American College of Sports Medicine (ACSM) Annual Meeting, June 2-5, 2010, Baltimore, Maryland. ACSM is attended by more than 4,500 exercise physiologists, applied physiologists, scientists in other specialties, physicians, educators, and other health care professionals.

Bonus distribution at the European Society of Sports Traumatology, Knee Surgery, and Arthroscopy (ESSKA), June 10-12, 2010, Oslo, Norway.

Bonus distribution at Physical Therapy 2010, APTA's annual conference and exposition, June 16-19, 2010, Boston, Massachusetts. This meeting is attended by more than 3,000 physical therapists and related professionals.

New products section.  

  July                    

Bonus distribution at the American Orthopaedic Society for Sports Medicine (AOSSM) Annual Meeting, July 15-18, 2010, Providence, Rhode Island.

Bonus distribution at the joint Canadian Physiotherapy Association-CPA Orthopaedic Division Annual Meeting, July 22-25, 2010, in St. John's, Newfoundland and Labrador, Canada.

  August                

To be determined.

  September         

New products section.

  October              

Bonus distribution at the American Academy of Orthopaedic Manual Physical Therapists (AAOMPT) 2010, October 6-10, 2010, San Antonio, Texas. This meeting attracts 800 manual physical therapists.

  November          

Bonus distribution at the 7th Interdisciplinary World Congress on Low Back & Pelvic Pain: Balanced Solutions-Effective Implementation of Evidence-Based Research, November 9-12, 2010, Los Angeles, California. This meeting is held once every 3 years.

  December           

Annual author and subject indices.

New products section. 

* Editorial calendar subject to change without notice

    

2010 Advertising Rates

      

2010 Black & White Display Advertising Rates

    

Ad Size                  
 1X           
 4X            
 8X           
 12X*            
 Full Page   
  $1525
 $1430 
  $1335 
  $1250
 Half Page-1/2
  $1220 
 $1095 
  $1045 
  $995
 Quarter Page 1/4
  $885 
 $815 
  $775
  $725
 Eighth Page 1/8
  $730 
 $700
  $665 
  $650  

 *Additional discounts available for advertisers exceeding a 12X schedule.                

                                                                       

Full-Page Premium Positions (Non-retractable)

    

Position                                             
1X 
4X     
8X  
12X*       

Cover 2: B/W rates plus 40% premium

 $2135               $2000              $1870                $1750 
Cover 3: B/W rates plus 25% premium $1905 $1785 $1670 $1560
Back Cover: B/W rates plus 50% premium $2285 $2145 $2000 $1875

Page 1: B/W rates plus 30% premium

 $1985               $1860                $1735              $1625

Opposite the Table of Contents: 
B/W rates plus 20% premium

 $1830                $1715  $1605    $1500

 *Additional discounts available for advertisers exceeding a 12X schedule. 

     

Color Charges

    • 4- and 3-color Process: $995

     

Classified Advertising

    • Up to 50 words: $360
    • Additional words: $2.00/word
    • Bold: $0.60/word 

     

Inserts

     JOSPT can accommodate inserts. Pricing is tied to the rate card. A 2-page insert, for example, costs 2x the earned black-and-white page rate. Please contact the Journal for specifications, scheduling, and pricing. Bound-in Reply Cards: JOSPT can insert bound-in, 6.5 x 4.25-inch reply cards for the Journal's full print run. The price for a card printed and bound in 2 color is $1,575, and in 4 color, $2,625. Additional cards in quantities of 1,000 can also be purchased. Please call for pricing. The cost to bind-in a supplied 6.5 x 4.25-inch card is $875. 

    

Bellyband for Conference/Tradeshow Distribution

     JOSPT offers a single advertiser the bellyband position for 500 copies of the Journal to be distributed at the conferences/tradeshows where JOSPT exhibits. The price per 500 17.5 x 6-inch bellybands is $1,990 for 4 color, and $1,290 for 2 color. The cost to apply a supplied bellyband is $750.

    

2010 Closing Dates

    

 Issue
Reservations Due
 Materials Due

 January 

 December 7, 2009

 December 10, 2009

 February  

 January 8, 2010

 January 12, 2010

 March 

 February 9 

 February 12

 April 

 March 9

 March 12

 May

 April 9  

 April 13

 June

 May 7

 May 11

 July

 June 8

 June 11

 August

 July 9

 July 13

 September

 August 9

 August 12

 October

 September 7

 September 10

 November

 October 8

 October 12

 December

 November 9

 November 12

 January 2011

 December 7, 2010

 December 10, 2010 

 

        

2010 Online Advertising Rates

(Sizes and prices subject to change.)

    

Advertisements

  • Website Header (468 pixels wide x 60 pixels high): $230 net/month; $580 net/quarter
  • Website Skyscraper (160 pixels wide x 600 pixels high): $205 net/month; $525 net/quarter
  • Website Tower (180 pixels wide x 150 pixels high): $155 net/month; $405 net/quarter

    

Sponsorships

  •  ‘Print This' Header (468 pixels wide x 60 pixels high): Sole sponsorship - $1,250 net/month; $3,675 net/quarter
  •  ‘Email This' or Video Sponsor Headers (180 pixels wide x 60 pixels high): Sole sponsorship - $1,385 net/month; $4,050 net/quarter
  • Vendor Video (up to 2 minutes in length demonstrating your products and services and posted in the right-hand column of the site's homepage; Flash or .flv files of no more than 10 megabytes; maximum of 2 advertisers)- $3,000 net/month; $8,500 net/quarter
  • Email Newsletter Sponsorship - Limited sponsorship of a monthly emailed newsletter with the most recent table of contents and links to online article abstracts in the current issue (maximum of 2 sponsoring organizations; small static image or animated GIF and linking URL) - Sole sponsor: $435 net per newsletter or 1 of 2 Sponsors: $325 net per newsletter

    

JOSPT Media Kit

     JOSPT's media kit contains most of the information you will need to consider marketing your organization through our Journal. 

     Download the 2010 media kit. 

    

Place an Advertisement with JOSPT 

     If you would like to place an order for advertising space in the Journal, please call Tony Calamaro at 610-449-3490 or email tonycalamaro@jospt.org. You may also call the JOSPT office toll-free at 1-877-766-3450.

     Download our insertion order form, complete it and fax it to our offices at 703-836-2210.

    

Special Advertising Opportunities  

     Please call Tony Calamaro at 610-449-3490 or email him at tonycalamaro@jospt.org, or call JOSPT’s office toll-free at 1-877-766-3450 or email jospt@jospt.org for current opportunities.

Among these opportunities are: 

  • Bonus distribution in the February, March, June, July, October, and November2010 issues
  • Special issues on:
    • the Hip in February 2010
    • the Knee in March 2010
    • Knee Ligaments in April 2010
    • The Journal expects to include clinical practice guidelines from the Orthopaedic Section on meniscus, Achilles tendinitis, shoulder, and low back pain during this year. As these are scheduled, they will be highlighted in the monthly emailed JOSPT Advertiser Report.

    

Contact us to learn more about advertising with JOSPT.